50
80er jahre accessoires
Worth a lookShows no brand lock-in (top 5 brands take 31% of clicks), but soft demand (-64.1% this quarter) keeps it on the watch list.
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Competition
Incredible18%top-5 click share — an open shelf
Review moat
Great219.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good€13.19avg listing price — sweet spot $15–$100
Price range
Good€3.21–€31.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.3%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad€35K€35K/yr · 135K searches
Growth
Bad-64.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand