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sony 24-70 2.8 gm ii

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 22Conversion 4Competition 10Returns 3Price range 0Avg price 0Brand share 0Review moat 77Quality gap 30

Review moat

Great450.89

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Market size

Bad€80K

€80K/yr · 23K searches

Competition

Bad88%

top-5 click share — a locked-up shelf

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad11.2%

return rate — above 5% kills the launch gate

Brand share

Bad100%

top-5 brand share — brand-locked demand

Avg price

Bad€1019.81

avg listing price — sweet spot $15–$100

Price range

Bad€461.23–€1868.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

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