46
s23 plus
Skip itA small market ($64K/yr) — this niche doesn't clear our bar today.
Competition
Great37%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Avg price
Okay€10.49avg listing price — sweet spot $15–$100
Price range
Okay€5.60–€20.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,430.19avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad€64K€64K/yr · 201K searches