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nicobuster
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great€21.88avg listing price — sweet spot $15–$100
Price range
Great€7.65–€71.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,941avg incumbent reviews — the moat a new listing must climb
Market size
Okay€145K€145K/yr · 37K searches
Growth
Bad-0.3%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad99%top-5 brand share — brand-locked demand