Skip to content
56

kiwi

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 18Conversion 67Competition 77Returns 99Price range 76Avg price 84Brand share 21Review moat 61Quality gap 76

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great€18.50

avg listing price — sweet spot $15–$100

Competition

Great38%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Great€0.53–€61.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,070.64

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€126K

€126K/yr · 112K searches

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-15.0%

90-day search growth — must beat 0% to launch

Products