56
side by side kühlschrank
Launch itA $2.3M/yr market growing +35.3% this quarter with returns at 4.9% — clears our launch bar.
Market size
Incredible€2.3M€2.3M/yr · 2.0M searches
Competition
Great24%top-5 click share — an open shelf
Review moat
Great247.38avg incumbent reviews — the moat a new listing must climb
Growth
Good+35.3%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Okay4.9%return rate — above 6% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad€703.62avg listing price — sweet spot $15–$100
Price range
Bad€317.07–€1666.96cheapest to priciest tracked listing — scored on the share inside $15–$100