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63

perfect draft

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 75Conversion 43Competition 50Returns 99Price range 35Avg price 95Brand share 32Review moat 88Quality gap 47

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Incredible€40.60

avg listing price — sweet spot $15–$100

Review moat

Great233.9

avg incumbent reviews — the moat a new listing must climb

Market size

Good€839K

€839K/yr · 606K searches

Growth

Good+59.4%

90-day search growth — must beat 0% to launch

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Price range

Okay€13.26–€256.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay86%

top-5 brand share — brands hold most of the demand