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51

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Worth a look

Shows a sweet-spot price point ($24.80 avg), but soft demand (-50.1% this quarter) keeps it on the watch list.

Market size 49Growth 0Conversion 51Competition 57Returns 49Price range 83Avg price 95Brand share 65Review moat 45Quality gap 76

Avg price

Incredible€24.80

avg listing price — sweet spot $15–$100

Price range

Great€9.69–€45.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Market size

Okay€267K

€267K/yr · 259K searches

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Review moat

Okay1,976.67

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-50.1%

90-day search growth — must beat 0% to launch

Reviews