40
riechsalz
Skip itA concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great232.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good€12.84avg listing price — sweet spot $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€94K€94K/yr · 202K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Price range
Bad€5.52–€16.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-21.2%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf
Signals Low Review Barrier