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rasierseife
Skip itSoft demand (-5.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay€251K€251K/yr · 386K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Price range
Okay€3.93–€20.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€9.56avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,232.47avg incumbent reviews — the moat a new listing must climb
Growth
Bad-5.8%90-day search growth — must beat 0% to launch