45
protein creme
Skip itSoft demand (-35.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good651.39avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Price range
Good€2.50–€27.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.03avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay€118K€118K/yr · 210K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-35.0%90-day search growth — must beat 0% to launch