54
pre shave
Worth a lookShows low returns (0.4%), but a small market ($84K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great25%top-5 click share — an open shelf
Price range
Great€2.99–€62.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Avg price
Good€14.27avg listing price — sweet spot $15–$100
Review moat
Good980.16avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€84K€84K/yr · 91K searches