58
nussriegel
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great329.11avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Great€1.37–€65.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.12avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay€217K€217K/yr · 202K searches
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand