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natürlicher raumduft ohne chemie
Worth a lookShows low returns (0.2%), but soft demand (-14.3% this quarter) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Review moat
Good640.44avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Price range
Good€2.40–€41.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.79avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay€130K€130K/yr · 165K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-14.3%90-day search growth — must beat 0% to launch