60
lesebrille
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Price range
Great€4.26–€102.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great54%top-5 brand share — no brand owns this niche
Market size
Good€748K€748K/yr · 3.0M searches
Returns
Good2.6%return rate — above 5% kills the launch gate
Avg price
Good€13.05avg listing price — sweet spot $15–$100
Review moat
Okay2,132.16avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-14.7%90-day search growth — must beat 0% to launch