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lapislazuli
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Avg price
Great€16.22avg listing price — sweet spot $15–$100
Review moat
Good681.96avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good€4.94–€35.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.3%90-day search growth — must beat 0% to launch
Market size
Bad€24K€24K/yr · 113K searches