55
kurkuma
Worth a lookShows low returns (0.1%), but soft demand (-27.9% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Brand share
Good60%top-5 brand share — brands hold most of the demand
Avg price
Great€15.05avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay€264K€264K/yr · 177K searches
Price range
Okay€1.86–€24.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,651.25avg incumbent reviews — the moat a new listing must climb
Growth
Bad-27.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand