46
kontaktlinsen halloween
Skip itSoft demand (-49.5% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Review moat
Good1,146.02avg incumbent reviews — the moat a new listing must climb
Avg price
Good€12.13avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay€4.97–€21.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€104K€104K/yr · 800K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-49.5%90-day search growth — must beat 0% to launch