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59

kaugummi

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 77Growth 22Conversion 57Competition 81Returns 100Price range 60Avg price 68Brand share 31Review moat 44Quality gap 47

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Competition

Great34%

top-5 click share — an open shelf

Market size

Great€983K

€983K/yr · 1.4M searches

Avg price

Good€14.17

avg listing price — sweet spot $15–$100

Price range

Good€1.88–€34.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,058.25

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.3%

90-day search growth — must beat 0% to launch

Trend