48
isoflavone
Skip itSoft demand (-76.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great€20.43avg listing price — sweet spot $15–$100
Review moat
Great349.31avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.58–€38.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Bad€46K€46K/yr · 40K searches
Growth
Bad-76.6%90-day search growth — must beat 0% to launch
Signals Low Review Barrier