41
iced coffee to go becher
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,857.69avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay€10.10avg listing price — sweet spot $15–$100
Price range
Okay€6.12–€18.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-6.8%90-day search growth — must beat 0% to launch
Market size
Bad€46K€46K/yr · 161K searches