45
hustensaft
Skip itSoft demand (-57.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Good833.8avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Avg price
Okay€10.59avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€171K€171K/yr · 178K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Price range
Okay€1.35–€21.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-57.3%90-day search growth — must beat 0% to launch