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50

hanfprotein

Worth a look

Shows low returns (0.1%), but a small market ($62K/yr) keeps it on the watch list.

Market size 16Growth 17Conversion 93Competition 27Returns 100Price range 76Avg price 85Brand share 42Review moat 68Quality gap 65

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Avg price

Great€19.17

avg listing price — sweet spot $15–$100

Price range

Great€9.88–€31.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good772.94

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-16.2%

90-day search growth — must beat 0% to launch

Market size

Bad€62K

€62K/yr · 28K searches

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