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hair volume
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great€20.89avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great€7.65–€46.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Review moat
Bad4,489.43avg incumbent reviews — the moat a new listing must climb
Market size
Bad€42K€42K/yr · 25K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand