54
duftspender automatisch
Worth a lookShows low returns (0.3%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Competition
Great23%top-5 click share — an open shelf
Market size
Great€1.1M€1.1M/yr · 1.5M searches
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,872.25avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€10.87avg listing price — sweet spot $15–$100
Price range
Okay€1.65–€23.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-20.1%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand