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dekubitus matratze

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Soft demand (-15.6% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 17Conversion 31Competition 27Returns 96Price range 28Avg price 78Brand share 37Review moat 57Quality gap 62

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great€92.18

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,210.26

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Price range

Okay€21.46–€297.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€84K

€84K/yr · 37K searches

Growth

Bad-15.6%

90-day search growth — must beat 0% to launch

Search terms