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cica care
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Price range
Great€14.59–€23.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great245.83avg incumbent reviews — the moat a new listing must climb
Avg price
Great€20.00avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Market size
Bad€41K€41K/yr · 18K searches
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier