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bartöl
Skip itSoft demand (-22.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Market size
Good€514K€514K/yr · 461K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good€12.02avg listing price — sweet spot $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Price range
Okay€4.87–€23.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad6,031.62avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.0%90-day search growth — must beat 0% to launch