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51

apigenin

Worth a look

Shows low returns (0.3%), but a small market ($70K/yr) keeps it on the watch list.

Market size 17Growth 18Conversion 77Competition 19Returns 98Price range 81Avg price 95Brand share 38Review moat 94Quality gap 83

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible€23.06

avg listing price — sweet spot $15–$100

Review moat

Great114.08

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great€10.83–€33.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-13.1%

90-day search growth — must beat 0% to launch

Market size

Bad€70K

€70K/yr · 40K searches

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