40
alaunstein
Skip itPrices mostly outside the sweet spot ($4.32–$10.74) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,061.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.0%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Avg price
Bad€7.54avg listing price — sweet spot $15–$100
Market size
Bad€75K€75K/yr · 103K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Price range
Bad€4.32–€10.74cheapest to priciest tracked listing — scored on the share inside $15–$100