51
pilotenkoffer
Worth a lookShows a sweet-spot price point ($69.64 avg), but soft demand (-24.6% this quarter) keeps it on the watch list.
Avg price
Great€69.64avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Price range
Great€23.16–€122.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,639.93avg incumbent reviews — the moat a new listing must climb
Market size
Okay€219K€219K/yr · 251K searches
Returns
Okay3.7%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-24.6%90-day search growth — must beat 0% to launch