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macbook adapter
Skip itSoft demand (-19.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Price range
Great€5.31–€55.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€16.32avg listing price — sweet spot $15–$100
Market size
Okay€243K€243K/yr · 163K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad7,379.76avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.1%90-day search growth — must beat 0% to launch