45
dvd
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Incredible€28.40avg listing price — sweet spot $15–$100
Price range
Good€3.37–€123.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good3.0%return rate — above 5% kills the launch gate
Market size
Okay€215K€215K/yr · 1.3M searches
Review moat
Okay3,630.1avg incumbent reviews — the moat a new listing must climb
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale