Skip to content
52

dell optiplex

Worth a look

Shows a thin review moat (43 avg reviews), but prices mostly outside the sweet spot ($85.05–$689.81) keeps it on the watch list.

Market size 53Growth 26Conversion 7Competition 86Returns 90Price range 2Avg price 37Brand share 10Review moat 98Quality gap 96

Review moat

Incredible42.66

avg incumbent reviews — the moat a new listing must climb

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Returns

Great1.2%

return rate — above 5% kills the launch gate

Competition

Great29%

top-5 click share — an open shelf

Market size

Good€344K

€344K/yr · 222K searches

Avg price

Okay€262.40

avg listing price — sweet spot $15–$100

Growth

Okay+1.1%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Price range

Bad€85.05–€689.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Search terms