45
weihnachtskarten
Skip itPrices mostly outside the sweet spot ($3.13–$15.24) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great343.45avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay€221K€221K/yr · 1.2M searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.48avg listing price — sweet spot $15–$100
Growth
Bad-42.3%90-day search growth — must beat 0% to launch
Price range
Bad€3.13–€15.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier