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tze-231
Skip itSoft demand (-23.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.0%search→purchase rate — share of searches ending in a sale
Price range
Great€6.20–€54.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.17avg listing price — sweet spot $15–$100
Review moat
Okay3,573.62avg incumbent reviews — the moat a new listing must climb
Market size
Bad€95K€95K/yr · 51K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-23.0%90-day search growth — must beat 0% to launch