45
tonpapier a2
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great125.22avg incumbent reviews — the moat a new listing must climb
Avg price
Great€19.41avg listing price — sweet spot $15–$100
Price range
Good€4.92–€39.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Market size
Bad€31K€31K/yr · 60K searches
Signals Low Review Barrier