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prägefolie
Skip itSoft demand (-53.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great225.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Avg price
Bad€8.20avg listing price — sweet spot $15–$100
Price range
Bad€3.94–€16.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€30K€30K/yr · 71K searches
Growth
Bad-53.6%90-day search growth — must beat 0% to launch
Signals Out of Stock