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59

ordner

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 10Conversion 64Competition 75Returns 98Price range 63Avg price 71Brand share 46Review moat 45Quality gap 24

Returns

Incredible0.4%

return rate — above 6% kills the launch gate

Market size

Incredible€2.7M

€2.7M/yr · 3.3M searches

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Avg price

Good€14.48

avg listing price — sweet spot $15–$100

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Price range

Good€2.33–€36.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,988.69

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-29.7%

90-day search growth — must beat 0% to launch