50
marker & filzstifte
Worth a lookShows low returns (0.5%), but soft demand (-29.0% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Competition
Great25%top-5 click share — an open shelf
Price range
Great€0.95–€76.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Avg price
Good€13.24avg listing price — sweet spot $15–$100
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,274.75avg incumbent reviews — the moat a new listing must climb
Market size
Bad€68K€68K/yr · 128K searches
Growth
Bad-29.0%90-day search growth — must beat 0% to launch