53
lesezeichen kinder
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($3.31–$11.16) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great40%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Review moat
Great472.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Okay€101K€101K/yr · 728K searches
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Avg price
Bad€5.48avg listing price — sweet spot $15–$100
Price range
Bad€3.31–€11.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand