45
keksschachtel
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Review moat
Great171.3avg incumbent reviews — the moat a new listing must climb
Competition
Great25%top-5 click share — an open shelf
Brand share
Great46%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€9.74avg listing price — sweet spot $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Price range
Bad€4.89–€16.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-31.5%90-day search growth — must beat 0% to launch
Market size
Bad€10K€10K/yr · 100K searches
Signals No Dominant Brand