57
geburtstagskarte
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Review moat
Great336.69avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Market size
Good€734K€734K/yr · 2.8M searches
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Avg price
Bad€6.47avg listing price — sweet spot $15–$100
Price range
Bad€2.50–€15.72cheapest to priciest tracked listing — scored on the share inside $15–$100