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füllmaterial
Skip itPrices mostly outside the sweet spot ($3.15–$16.71) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great295.6avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€119K€119K/yr · 347K searches
Growth
Bad-1.9%90-day search growth — must beat 0% to launch
Avg price
Bad€7.15avg listing price — sweet spot $15–$100
Price range
Bad€3.15–€16.71cheapest to priciest tracked listing — scored on the share inside $15–$100