50
bleistifte
Worth a lookShows low returns (0.3%), but soft demand (-15.8% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Market size
Good€822K€822K/yr · 1.7M searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay€2.02–€23.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,164.03avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad€6.56avg listing price — sweet spot $15–$100
Growth
Bad-15.8%90-day search growth — must beat 0% to launch