47
bleistifte set
Skip itSoft demand (-31.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Price range
Good€2.28–€34.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.02avg listing price — sweet spot $15–$100
Market size
Okay€172K€172K/yr · 291K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,147.8avg incumbent reviews — the moat a new listing must climb
Growth
Bad-31.6%90-day search growth — must beat 0% to launch