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46

aquarellstifte

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Soft demand (-28.0% this quarter) — this niche doesn't clear our bar today.

Market size 48Growth 11Conversion 49Competition 41Returns 96Price range 60Avg price 93Brand share 46Review moat 34Quality gap 28

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great€22.10

avg listing price — sweet spot $15–$100

Price range

Good€4.36–€146.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Market size

Okay€264K

€264K/yr · 308K searches

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,116.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-28.0%

90-day search growth — must beat 0% to launch

Reviews