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adressaufkleber
Skip itSoft demand (-25.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great38%top-5 click share — an open shelf
Review moat
Good1,025.74avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Price range
Okay€4.32–€24.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.91avg listing price — sweet spot $15–$100
Market size
Okay€129K€129K/yr · 256K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-25.3%90-day search growth — must beat 0% to launch