Skip to content
35

nachttischlampe alexa

Skip it

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 31Growth 13Conversion 31Competition 14Returns 48Price range 85Avg price 95Brand share 9Review moat 45Quality gap 65

Avg price

Incredible€41.86

avg listing price — sweet spot $15–$100

Price range

Great€15.68–€112.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Review moat

Okay1,983.58

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€145K

€145K/yr · 140K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad84%

top-5 click share — a locked-up shelf

Growth

Bad-24.9%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

Trend