41
länglich
Skip itSoft demand (-39.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Great179.91avg incumbent reviews — the moat a new listing must climb
Avg price
Great€74.65avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good€9.97–€139.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Okay€140K€140K/yr · 336K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-39.6%90-day search growth — must beat 0% to launch
Signals High Price